Behind Our Name

Welcome to Blue & Roo, where passion for dogs meets top-quality nutrition. Who are Blue and Roo, you might ask? Well, let's embark on a journey to discover the heart and soul of our fresh dog food business.

Blue and Roo are more than just names; they are heart and soul behind our brand. Blue, named after Sully the Blue-Heeler, and Roo, named after Rustie the Red-Heeler are not just pets – they're family! Their boundless energy, endless loyalty, infectious joy and love for food inspire everything we do at Blue & Roo!

At Blue & Roo, we believe that every dog deserves to eat like a champion. That's why we're committed to serving premium food made with human grade ingredients. Made with love, farm-fresh meats and garden-fresh vegetables, each bowl has been cooked low and slow to ensure nutrition and flavour.

We work hard to source the best ingredients, formulate balanced recipes, and follow strict quality control standards to ensure that every bag of Blue & Roo dog food meets our standards. This is all because we believe that when it comes to your dog's health and well-being, there's no room for compromise.

But Blue & Roo is more than just a dog food brand – it's a lifestyle! We're here to support you on your journey as an Australian dog owner, whether you're looking for nutrition advice, training tips, or anything in between, we're here for you every step of the way!

So, are you ready to give your dog the nutrition they deserve? Join the Blue & Roo family today and experience the difference that premium dog food can make in your dog's life!

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